Services

Insights and strategy through to market activation

Research and Insights

Market Analysis
Competitor Analysis
Trend Analysis
Perceptual Mapping

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Brand Strategy

Brand Value Proposition
Brand Positioning
Brand Architecture
Brand Story Development

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Naming and Writing

Naming and Nomenclature
Brand Language Guides
Communications Writing
Translation

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Brand Identity Design

Brand Identity Design
Visual Identity Design
Brand Grid
Brand Guides

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Packaging Design

Packaging Design System
Structural Design
Product Styling
Point of Sale

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Marketing and Activation

Brand Activation
Digital Marketing
ATL and BTL
Testing and Analytics

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Digital Strategy and Deployment

Digital Strategy
Social Media Strategy
Ecommerce Design
UI and UX Design

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Branded Environments

3D Brand Experiences
Retail Design
Exhibitions
Public Spaces

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Experiential Marketing

Grand Openings
Corporate Events
Product Launches
Fashion Shows

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“…Base Creative showed a great understanding of our business”

Rachel Ho, APAC Marketing Manager, Bemis

“…The project was very successful and achieved our objectives”

Tracy Liu, CMD, Wal-Mart

“…Base Creative understood us and our vision so well that they got it right the first time”

Harmelie Lee

“…Base Creative helped us compete at a higher level and increase market share”

Mabel Lee, Global Head of Marketing, Royale International

A multi-disciplinary approach

Your brand story is only as good as the way you tell it at each marketing channel – that's why we integrate brand strategy, design and marketing activation for a smarter, more effective process with better results.