"We’ve worked with BaseCreate for several years on digital, packaging and in-store activations for many of the brands within Bacardi’s portfolio.
Our work together is quite varied and covers a range of marketing channels and languages. We have found them to be very dependable and trustworthy, with an excellent multi-disciplinary design team able to meet requirements in a short time.
We really value their professionalism and ability to keep updated and knowledgeable of new and emerging marketing channels.”
Assistant Customer Marketing Manager
Bacardi-Martini Asia Pacific Limited
Brand Identities
BaseCreate is a leading branding agency in Hong Kong with over 15 years of experience working with top brands. We transform businesses into iconic brands through brand identity design. Our design process combines strategic insight and rapid prototyping, supported by dedicated project teams to ensure faster results and enduring market impact.
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A Proven Process Backed by Consumer Insights
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Trusted by Over 100 Leading Brands for 15 Years
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Brand Identities Created 60% Faster for Quick Market Impact
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End-to-End Management from Brief to Launch
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English, Cantonese, Mandarin Spoken by Our Team
Our Clients
Unlocking The Power Of Your Brand Identity
We are a Hong Kong-based branding agency with extensive expertise in brand creation. Our process begins with a deep understanding of your business, values, and audience, combined with thorough market research and competitor analysis. Through rapid prototyping, we create brand identities that resonate with your target market. Our design approach accelerates delivery, helping you establish your brand 60% faster than traditional methods, while ensuring consistency across every touchpoint.
Brand Identity Design Rooted in Consumer Insights
The creative development of brand identities is guided by in-depth market analysis and consumer insights. By understanding the factors that influence audience perception, we craft brand identities that are distinctive, relevant, and enduring. Each design is tested for its ability to drive recognition and inspire customer loyalty.
Experienced & Focused
• Beauty & Skincare
• Consumer Electronics
• Food & Beverages
• Jewellery
• Industrial & Manufacturing
A Trusted Branding Partner for Over 100 Global Brands
For over 15 years, we have helped top brands in Hong Kong and internationally establish strong, recognisable household names. Our industry expertise ensures that we deliver solutions used by some of the world’s most successful companies, giving your brand a competitive edge from the outset. Our tested and proven process is designed to reduce guesswork and maximise the impact of your brand's presence, ensuring a mission-driven brand identity.
Brand Identities Developed ~60% Faster
Speed and agility are key in today’s rapidly evolving market. Our streamlined branding framework ensures that your brand assets, guidelines, and identity systems are developed around 60% faster than traditional agencies—enabling you to launch a refreshed brand identity swiftly without sacrificing quality.
We Lead and Manage Every Detail - Saving Your Time
We oversee every stage of the creative process, ensuring a smooth experience from initial concept to final execution. Our proprietary briefing process effectively gathers all key details, allowing us to manage the entire brand development journey while requiring input only at critical milestones. This allows you to concentrate on your core business operations while we handle the intricate details of your brand evolution.
Expertise Across Industries
With a strong track record in retail, beauty, technology, professional services, and more, we create brand designs tailored to your industry's specific demands. Our focused approach ensures that your brand identity and visual assets align with industry trends and resonate with your target market.
Brand Identity Design Services
Branding & Design
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Logo & Visual Identity
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Brand Guidelines & Toolkits
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Packaging Design
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Print & Consumer Collaterals
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Creative Direction
Brand Strategy & Voice
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Research and Insight
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Brand Strategy
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Brand Purpose & Positioning
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Competitive Study
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Naming & Copywriting
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Brand Architecture
Recent work
“We have found them to be very dependable and trustworthy”
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"We’ve worked with BaseCreate for several years on digital, packaging and in-store activations for many of the brands within Bacardi’s portfolio..."
Read moreHerman CheungAssistant Customer Marketing Manager
Bacardi-Martini Asia Pacific Limited