Experience. Our Difference
Website Design, Technology and Social Media are continually evolving at a rapid pace to keep up with changes in consumer behaviour. But for many business owners, their understanding of the digital world has not caught up with their knowledge of marketing in the physical world. At Base Creative we understand the digital marketplace and help clients reach the full potential of today’s multichannel opportunities.
Our team has deep functional expertise in Website creation and Social Media and can manage the entire process from Online Strategy and User Interface Design through to Programming and Conversion Rate Optimization.
Base Creative's integrated Web and Social Media practice is led by more than 20 in-house Brand and Business Strategy consultants, UI and UX designers, and Website developers – and supported by our full service Marketing Communications and Public Relations team. These capabilities allow us to develop insightful and practical digital solutions – and save our clients time and money.
Our key strength in this field is our international level creative work combined with strategic perspective and detailed consumer insights – which have mainly been gathered working with clients whose businesses success is dependent on online sales. This has enabled us to considerably sharpen our edge and bring an 'A-Game' to projects.
We are particularly experienced in large-scale projects that require many different components. Many of the Website projects that we undertake are E-commerce sites, which require full branding and marketing services as well as design and programming. In many cases we remain in charge of the weekly management of the site as well as the ongoing marketing campaign – ensuring performance is kept high and new features are regularly introduced.
Unlike many programming teams – we are fluent in a range of programming languages and platforms – from Magento and Joomla to Angular JS and JQuery. Whatever platform you have in mind, it is likely we have the in-house skills to deliver for it.
Many Industries. Major Possibilities
Working with world-leading clients across a wide array of industries.
We work with clients across a range of industries to build value and profitability for their business through a full spectrum of online services. We pride ourselves on knowing the prevailing trends of each industry, as well the subtle brand and technical differences. Among the many online assignments we have delivered to meet the varying needs of clients are:
User Interface Design
Social Media Strategy
Multidisciplinary. Taken Right to the Edge
Our Website and Social Media practice is supported by a full-service branding and marketing team.
Being a multidisciplinary agency allows our clients to benefit from our Branding Strategy and Advertising and PR services – which are essential to the success of new Digital projects, but are often outsourced at other agencies. And to complement our technical expertise, our experienced graphic designers bring our trademark sophisticated European design aesthetic to the visual aspects of every website we create.
The Best People. For the Best Performance
We have some of the most experienced, dedicated staff in the industry.
Our Website and Social Media team has some of the most experienced and dedicated professionals in the industry. Many of our team members have advanced degrees in relevant fields and over 10 years of digital media experience – working together as a team for an average of 5 years. To provide our clients with additional insights we are supported by a network of specialized external consultants in the areas of Conversion Rate Optimization, Organic Search Engine Optimization and Pay-per-click campaigns.
Our Glocal Network
A unique east meets west perspective that integrates both left and right sided thinking.
With offices in Hong Kong, Shanghai and France, we draw on our Digital Media experience of high profile projects in Asia and Europe – to provide clients with a comprehensive perspective and recommendations on the online challenges they face – wherever they are. We serve clients around the world, and having operations in multiple time zones means we can deliver solutions on their time zone.