BASECREATIVE

Projecting your brand in three dimensions across the entire retail environment to engage and delight customers. Get in touch about it

Seasonal Decorations

Creating seasonal experiential spaces to inspire and delight potential customers.

From Christmas and Chinese New Year festivities to Fall/Winter fashion shows – we create seasonal mall environments that draw in foot traffic and give customers a multisensory experience.

Having worked with some of the leading mall and hotel operators in Asia on many large-scale seasonal decorations, we know what it takes to deliver a winning concept. We manage the whole process from concept design through to fabrication and set-up.

Retail Design

Using shopper psychology and creative design to create retail designs that positively influence purchase.

Many factors influence customers’ purchasing decisions along the entire cycle – with store design being a significant stage in the process. We use our creativity and knowledge of consumer psychology to design retail spaces that positively impact the sales process.

Retail technology is always something of interest to us – from RFID shelves to smart dressing mirrors and VIP checkouts, we strive to use the latest technology to deliver a unique brand experience.

Point of Sale

Showcasing your products in a way that engages and delights potential customers.

A visually arresting POS is a direct way to attract and engage customers and we have extensive experience creating POS designs for different industries. Our research and analysis gives us an understanding of market trends and the needs of the most promising customer segments, which informs the design process.

Exhibitions

Creating multisensory 3D brand experiences that build proactive support.

Today¹s customers are seeking an authentic and relevant experience, whether at a trade show, promotional event or public exhibition. The most inspiring way to encounter a brand is to experience it through as many of the senses as possible. Consumers who experience a brand deeply in this way are more

likely to shift from passive to proactive support of the brand.

We create high-profile exhibitions for some of the world’s most prestigious brands – both retail and B2B – and we know what it takes to deliver excellence.

New Brand Launch

If you are introducing a new brand to the market, we can help you to undertake market and trend analysis through to brand strategy and brand design. Find out more


Brand Refreshment

Repositioning a brand for the future and adapting to changes in consumer behaviour are areas in which we have considerable experience. Find out more