BASECREATIVE

Our Work


Contact

info@basecreate.com
Telephone +852 2868 2793

Marketing Communications

Creating compelling and measurable integrated campaigns across a range of media. Our 360-degree marketing communications services help companies to create a consistent and designed experience at every touchpoint and to gain a larger market share.

 

Experience. Our Difference

Our team has deep functional marketing communications expertise and can manage the entire process from Brand and Business Strategy, through to Marketing Planning and execution as well as analytics and calibration. We help turn penetrating consumer insights into commercial success.

Base Creative's integrated Marketing Communications practice is led by more than 20 in-house Brand and Business Strategy, Marketing and Social and PR consultants – and supported by our full service graphic design and digital team. These capabilities allow us to develop insightful and practical Marketing solutions that save our clients time and money. We address our clients’ strategic challenges such as how to differentiate themselves in a cluttered market, or to enter new markets.

Our key strength in this field is our strategic perspective and first-class creative work combined with in-depth consumer insights. We can guide you through the entire process from developing go-to-market strategies and above the line campaigns to Sales presentations and Social Media Management. We are particularly experienced in large-scale projects that involve many different components and media.

 

Many Industries. Major Possibilities

Working with world-leading clients across a range of industries.

We have a strong track record of delivering impact across a range of business sectors and industries – working with clients to build value and profitability for their business through integrated Marketing communications. For each industry listed below we have undertaken an average of 15 large-scale projects – usually working with the CEO, the management and the production team. We pride ourselves on knowing the prevailing trends of each industry, as well as understanding the subtle brand and technical differences.

 

Planning
Digital Marketing

Message Development
Print

Brochures & Collaterals
Integrated Campaigns

 

Multidisciplinary. Taken Right to the Edge

Our Marketing Communications practice is supported by a tech-savvy full-service branding and marketing team, and a highly experienced group of writers and graphic designers.

Being a multidisciplinary agency allows our clients to benefit from our Brand Strategy, Digital and PR Services – ensuring that all your marketing communications will be fully aligned with your brand strategy. Having it all in-house gives you a single contact point and total peace of mind. We assign different consultants to different components of each project – ensuring no bottlenecks impede the project.

The Best People. For the Best Performance

Our team has some of the most experienced and dedicated marketing professionals in the industry.

Many of our team members have advanced degrees in business and marketing, and over 10 years’ experience serving leading clients – working together as a team for an average of 5 years.

To provide our clients with additional insights, we are supported by a network of specialized external Marketing consultants – in areas such as Qualitative Marketing Research, Search Engine Optimization and Pay-per-click campaigns. 

Our Glocal Network

A unique east meets west perspective that integrates both left and right sided thinking.

With offices in Hong Kong, Shanghai and France, we draw on our considerable Brand Marketing and Communications experience of high profile projects in Asia and Europe to help clients reach even the most elusive target audience – wherever they are. We serve clients around the world, and having operations in multiple time zones means we can deliver solutions in their time zone.
 

 

Filter Case Studies

 
 
 
Tung Wah Group of Hospitals Donation Campaign image

Tung Wah Group of Hospitals

Marketing campaign for a non-profit organization

1 if by land Christmas E-card 2015 image

1 if by land

2015 Christmas e-card for a management consulting firm

Costa Cruises Marketing image

Costa Crociere

Marketing management for a leading European cruise company

Royale International Marketing image

Royale International

Marketing management for a logistics company

Allove Marketing image

Allove

Marketing management for a diamond brand in China

Swisscoat Marketing image

Swisscoat

Brand refreshment for an optical lens company

Standard Chartered Bank 150 Years Marketing image

Standard Chartered Bank

Event promotions for 150th anniversary celebration

OCRA Marketing image

OCRA Worldwide

Marketing for a financial services provider

Fashion Walk Leaflet image

Fashion Walk

Advertising campaign for a shopping mall

Calvin Klein Kids Photoshoot image

Calvin Klein Kids

Marketing promotion for a kids' fashion brand

Walmart The Mall Brand Creation image

Walmart The Mall

Comprehensive branding for a new style mall

Design and Writing of 3 Booklets for Veolia image

Veolia

Production of 3 promotional booklets for Veolia

1 if by land Christmas E-card 2014 image

1 if by land

2014 Christmas e-card for a management consulting firm

Audemars Piguet Queen Elizabeth II Cup Event 2015 Promotions image

Audemars Piguet

Promotions for a major sporting event 2015

KEF Marketing image

KEF

Brand marketing for a loudspeaker manufacturer

TrésOr Paris Marketing image

TrésOr Paris

Marketing management for a French jewellery brand

Harvey Nichols Grand Opening Marketing image

Harvey Nichols

Marketing promotions for a grand opening event

Vanden Global Marketing image

Vanden Global

Marketing for a global waste management company

Aurostyle Marketing image

Aurostyle

Advertising campaign for a French jewellery brand

Audemars Piguet Queen Elizabeth II Cup Event 2013 Promotions image

Audemars Piguet

Promotions for a major sporting event 2013

Antalis Red Packet Box 2014 image

Antalis

Marketing promotion for a leading paper company

Audemars Piguet Queen Elizabeth II Cup Event 2010 Promotions image

Audemars Piguet

Promotions for a major sporting event 2010

Roots image

Roots

Refreshing a Canadian outdoor clothing brand

Disney Mickey Mouse Photoshoot image

Disney Mickey Mouse Photoshoot

Advertisement campaign for a kids' fashion brand

Plusfile image

Plusfile

Marketing campaign for a stationery brand

Disney Winnie the Pooh Photoshoot image

Disney Winnie the Pooh Photoshoot

Advertisement campaign for a kids' fashion brand

Nautica Kids image

Nautica Kids

Marketing promotion for a kids' fashion brand

New Balance Kids image

New Balance Kids

Advertisement campaign for a kids' fashion brand

Van Cleef & Arpels Grand Opening 2011 image

Van Cleef & Arpels

Promotions for a grand opening event 2011

Value Partners 20th Anniversary image

Value Partners

Branding and marketing for an investment firm

Swana Marketing image

Swana

Marketing a special cut diamond in China

Steelcase Marketing image

Steelcase

Marketing campaign for a workplace furniture brand

Goldin Metropolitan Polo Club image

Goldin Metropolitan Polo Club

Marketing for a prestigious polo club in China

Pacific Place 2011 Chinese New Year Marketing image

Pacific Place

Promotions for Chinese New Year 2011

Kingship Marketing image

Kingship

Marketing an innovative yacht builder in China

KCS Marketing image

KCS

Marketing for a corporate services provider

Caesars Golf Marketing image

Caesars Golf

Branding a 6-star golf course in Macau

Marketing Materials for Citywalk 2 Grand Opening image

Citywalk 2

Marketing promotions for a grand opening

Kumon image

Kumon

Advertising campaign for an Asian education brand

Cyberport image

Cyberport

Marketing for Hong Kong's digital community